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Brand Identity & Application

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Package Design

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Web Design

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Menu Design

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Brand Identity & Application ✶ Package Design ✶ Web Design ✶ Menu Design ✶

View process book

Kismet is a conceptual cake shop in NYC. It was founded upon the love of “owners” Freya and Ryan, who met by chance on a cherry farm. They met by destiny, hence their cake shop’s name: Kismet.

Kismet is meant to appeal to young NYC creatives. The branding is tastefully on-trend, while also bringing a level of sophistication that many existing cake shop brands do not have.

Media: Figma, Adobe Photoshop, Adobe Illustrator
Target Audience: Older Gen-Z through Millennials (18-44)

View website playthrough & image gallery below

‍ ‍ short playthrough of website prototype

cake packaging

cake packaging

kismet_blue.jpg
kismet_yellow.jpg
kismetpic_forest.jpg
kismetpic_forest2.jpg
kismetpic_lemon.jpg
kismetpic_lemon2.jpg
celebratory candles

celebratory candles

souvenir matches

souvenir matches

restaurant menus

restaurant menus

kismetpic_menu.jpg
kismetpic_menu3.jpg
kismetpic_menu5.jpg
kismetpic_wholegang.jpg
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